Where is my carrot?

I just received an invitation to a meet-up with the makers of Pandora (the Music Genome Project)  held at Seattle’s downtown public library, and it was all well and good until I got to this:

Parking: Pandora will provide complimentary parking for attendees at the Seattle Public Library parking garage on Spring Street between 4th and 5th Ave. The entrance is mid-block on the south side of Spring St.   Please bring the ticket from the machine to the meeting and you will be given a coupon that you can present to the parking lot attendant after the event.

Really? Pandora is going to pay people for driving to downtown Seattle? That just strikes me as an old, tired way of thinking which I didn’t expect from such an exciting new company and our über modern library.

So this was my response to their invitation:

Hi Tim,
It would be wonderfully  progressive if Pandora gave an incentive for arriving by public transportation, foot or bicycle instead of rewarding people for driving a vehicle to a downtown urban center. You want to change the way we listen to music. I want to change the way we live in our communities.

Does the Seattle Public Library and Pandora really want people to drive to the event? They offered drivers a carrot…